Greg Tusar

Formal First Name

Gregory (Greg)

Links

Location

Greg Tusar is a senior fintech executive and Head of Institutional Product at Coinbase, where he directs product strategy and infrastructure development across Prime Brokerage, Custody, Institutional Financing, and the Coinbase Exchange. He joined the digital asset platform following its acquisition of Tagomi, a premier crypto prime brokerage firm he co-founded in 2018. With more than two decades of experience spanning traditional Wall Street market making, algorithmic execution, and digital asset prime services, Tusar sits at the forefront of institutional crypto adoption. Prior to founding Tagomi, Tusar served as Head of Global Execution Services and Platforms at KCG Holdings (now Virtu Financial), overseeing its Retail Market Making and Institutional platform operations. Tusar also spent 13 years at Goldman Sachs in leadership roles within the firm's algorithmic trading business. During his tenure, he helped expand Goldman Sachs' electronic trading franchise, working directly with institutions to optimize execution costs while helping the firm invest in and shape core industry infrastructure, including multiple exchanges and technology providers.

More about Greg Tusar

Asset Classes

	Cryptocurrency
	Equity
	Private Equity

Industries

	Financial Technology
	Technology

Terms

	Algorithmic Trading
	Derivative
	Digital Asset
	Electronic Trading
	Security

Professional Experience

Head of Coinbase Institutional

Head

2020 - present

Coinbase
Co-Founder and Chief Technology Officer

Co-Founder

2018 - 2020

Tagomi
Head of Client Market Making and Execution Services, KCG

Head

2013 - 2017

Virtu Financial
Partner and Global Head of Electronic Trading

Partner

2000 - 2013

Goldman Sachs

@gregtusar

EARLY CAREER

Before transitioning to the digital asset sector, Greg Tusar built an extensive career leading institutional trading technology, execution platforms, and market structure initiatives across major financial institutions.
He co-founded Tagomi in 2018 to solve liquidity fragmentation, capital efficiency, and execution challenges for institutional investors entering the digital asset market.
He served as Head of Global Execution Services and Platforms at KCG Holdings (later acquired by Virtu Financial), overseeing retail market making and institutional execution platforms.
Tusar spent over a decade in leadership roles within Goldman Sachs' electronic trading business. He played a central role in building and expanding the firm's algorithmic trading franchise, working directly with institutional clients to optimize execution performance and reduce market impact costs.
He also represented Goldman Sachs in strategic investments and governance roles across emerging exchange venues, electronic communications networks (ECNs), and core financial technology providers.

COMMUNITY INVOLVEMENT

Managing Trustee, Liberty Science Center NJ
Trustee and Treasurer, Raptor Trust NJ

People

Greg Tusar