People

Duncan Edwards

Duncan Edwards

Formal First Name
Duncan

Duncan Edwards is the Chief Executive Officer of BritishAmerican Business, the leading transatlantic trade organization dedicated to promoting economic development for US and UK companies. Prior to joining BritishAmerican Business, Duncan spent over 30 years as a Media Executive in London and New York at the Hearst Corporation. His most recent role at Hearst was President and CEO of the international magazine and digital media company, a business with activities in more than 60 countries which he led to record levels through acquisition and organic growth. Duncan was also a non-executive Director of Swipecast, the talent discovery platform and has a number of other advisory roles. He is a regular contributor to policy debates and is a frequent media commentator on US-UK relations.

Professional Experience


Academic History

Duncan Edwards's Organizational Involvement


At Hearst, Duncan Edwards:

  • Led global media business through unprecedented period of change

  • Identified and led >$1bn acquisition of global media business

  • Created world’s largest network of digital lifestyle content sites

  • Launched multiple businesses in markets all over the world

  • Found and hired top creative and business talent across the globe

  • Led navigation of complex relations with government and regulators

  • Instigated and steered multiple transactions on behalf of Hearst

  • Acted as Hearst director on multiple JV and wholly owned boards

  • Chaired trustees of UK pension plan and steered it through closure to new members

  • Set up Hearst corporate office in China and visited more than 30 times

  • Led multiple investments in Russia and visited more than 20 times

  • Established global sales organization, Hearst Advertising Worldwide

  • Instigated multi-year efficiency programs to preserve profit in face of structural declines in print