Danielle Shay

Danielle Shay

Formal First Name

Danielle Shay is the Director of Options at Simpler Trading. In this role, she helps traders understand the basics that make trading simpler, no matter their skill level. Shay is a strict technical analyst who puts a strong emphasis on Fibonacci Analysis. Her primary focus is on trend following and directional strategies via options trading. She covers stocks and ETFs as well. As a momentum trader, her main objective is identifying relative strength trading setups and trading them using equity options, stocks, and ETFs.

Professional Experience

Academic History

  • Shay's interest in trading options started in 2013.
  • With her previous career as an elementary school teacher, she has a knack for boiling complex ideas into simple lessons. 
  • Her mentors include John Carter, Carolyn Boroden, and Henry Gambell.
  • She uses three primary grids in her trading: a swing trading grid, a day trading grid with market internals, and an earnings grid. 
  • She also has her own options picking service, the Stacked Profits Mastery program.
  • She regularly appears as an expert guest in the media, including CNBC, Nasdaq TradeTalks, and more.
  • She has appeared as a guest on Real Vision.