Culture Shock in Maersk Line

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Culture Shock in Maersk Line: From Entrepreneurs and Kings to Modern Efficiency

Culture Shock in Maersk Line is the first detailed description of the significant cultural changes which have taken place in Maersk Line, one of the most iconic companies in Denmark. Using access to over 110 employees ranging from students and secretaries to partners, this book provides an insider story of how the Maersk people themselves have experienced the changes over the past 15 years. It has been a turbulent period, where old virtues have been replaced and the old anarchistic entrepreneurs have been replaced by a modern and professional focus on hard results.

As most Maersk employees who participated in the book acknowledge: ”Maersk Line today, and Maersk Line 10 years ago, have only two things in common: They ship containers, and they are headquartered on Esplanaden in Copenhagen. Everything else has changed,”