Outlet malls are often found on the outskirs of large cities or in small tows (where real estate is cheap)
Common areas are usually outdoors - reducing operating costs
Are cheaper to build and operate than classic indoor-malls
Often appeal to tourists who drive to them for a longer shopping experience
Outlet mall stores often offer deals and reduced prices vs. their standard storefronts
Outlet mall stores are often used by retailer to sell excess inventory, odd lots and/or out-of season items
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