Learn to Earn
Learn to Earn talks about the fundamental principles of the stock market in an investing guidebook that will inform and interest everyone of all ages. In this book, authors Lynch and Rothchild demonstrate in a manner intelligible to anyone, how to decipher a stock table, how to interpret a company's financial report, and why no one should miss the stock market. These experts teach not only the proper way to invest like a professional investor, but also how to think like one.
Lynch and Rothschild explain:
Why the world as we know it would collapse without investors
How capitalism, from the time of the American Revolution on, has shaped the past, and how that affects us today
How Coke, Campbell's Soup, Ben & Jerry's, Microsoft, and other big companies got started, who gets rich from them, and how they got that way
How to know the real story behind the price of a stock
Table of Contents
Preface
Introduction
The Companies Around Us
ONE: A Short History of Capitalism
TWO: The Basics of Investing
THREE: The Lives of a Company
FOUR: The Invisible Hands
Appendix One: Stock Picking Tools
Appendix Two: Reading the Numbers - How to Decipher a Balance Sheet